New products
- Aloe juice (50%) intensely moisturizes the skin, soothes redness and irritation. It accelerates epidermal regeneration. It reduces inflammation and inhibits the growth of bacteria and fungi.
- Panthenol (2%) accelerates cell renewal, soothes irritation and redness, and provides relief from sunburn. It binds water to the epidermis, protecting the skin from drying out, tightening, and peeling. It improves the skin's elasticity, firmness, and overall texture.
- Peppermint extract has cleansing, antiseptic, anti-inflammatory, and cooling properties. It soothes irritations, and thanks to its menthol content, it refreshes and reduces excess sebum production. Thanks to its antioxidant and vascular-strengthening properties,
- Hyaluron has the ability to bind large amounts of water, providing deep hydration to the skin. It supports skin regeneration processes, soothes inflammation, and promotes epidermal healing.
- Collagen peptide moisturizes, improves skin elasticity and firmness, reduces wrinkles, and supports regenerative processes, promoting a younger-looking complexion and delaying the appearance of new signs of aging. It creates a protective barrier on the skin, protecting it from external factors and helping maintain an adequate level of hydration.
- Glycerin retains water in the epidermis, providing intense hydration. It creates a protective layer that prevents moisture loss and strengthens the skin barrier. Additionally, glycerin smooths the skin and facilitates the transport of nutrients to the deeper layers of the skin.
- Shea butter deeply moisturizes, regenerates the skin, and protects it from harmful external factors. The vitamins (A, E, F), fatty acids, and antioxidants it contains support collagen and elastin synthesis, which delays aging, improves skin elasticity, and reduces the appearance of stretch marks and scars. Its antibacterial and anti-inflammatory properties soothe irritation and inflammation.
- Sweet almond oil has nourishing, regenerating, and soothing properties. It has anti-aging properties, smoothes the skin, and soothes irritations.
- Coconut oil intensely moisturizes, regenerates, soothes irritations, smooths the skin, and has antioxidant properties, slowing down aging. It has antibacterial and antifungal properties. By creating a protective layer, it prevents water loss.
- How to use : After prolonged exposure to the sun, apply the lotion to the skin with light movements.
Waterproof sun protection cream for kids SPF 50+ 75 ml
- Sunscreens provide the highest level of protection against harmful UVA and UVB radiation (SPF 50+). They prevent UV-induced skin damage, resulting in long-lasting youthful appearance and healthy skin.
- Panthenol binds water to the epidermis, protecting the skin from drying out, tightening, and peeling. It improves skin elasticity, firmness, and overall structure. It accelerates cell renewal, soothes irritation and redness, and provides relief from sunburn.
- Aloe intensely moisturizes the skin, soothes irritations, and accelerates epidermal regeneration processes.
- Carnauba wax moisturizes, softens, and adds shine, creating a protective layer on the skin that prevents water loss. It also imparts hydrophobic properties to creams.
- Vitamin E helps even out skin tone and prevents new discolorations.
- Protects the skin by blocking the entire range of UVA and UVB radiation
- Moisturizes and protects the skin from drying out
- Prevents skin aging
- Soothes irritations and calms the skin
- The waterproof formula guarantees reliable protection while swimming
Waterproof sun protection cream SPF 30 100 ml
- Sunscreens provide the highest level of protection against harmful UVA and UVB radiation (SPF 30). They prevent UV-induced skin damage, resulting in long-lasting youthful appearance and healthy skin.
- Panthenol binds water to the epidermis, protecting the skin from drying out, tightening, and peeling. It improves skin elasticity, firmness, and overall structure. It accelerates cell renewal, soothes irritation and redness, and provides relief from sunburn.
- Aloe intensely moisturizes the skin, soothes irritations, and accelerates epidermal regeneration processes.
- Carnauba wax moisturizes, softens, and adds shine, creating a protective layer on the skin that prevents water loss. It also imparts hydrophobic properties to creams.
- Grape seed oil moisturizes, firms, and nourishes the skin, strengthening its protective barrier.
- Vitamin E helps even out skin tone and prevents new discolorations.
- Effectively protects the skin by blocking the entire range of UVA and UVB radiation
- Prevents sunburn and age spots
- Neutralizes the effects of free radicals
- Prevents skin aging
- Moisturizes and protects the skin from drying out
- Soothes irritations and calms the skin
- Provides the skin with an even, beautiful tan
- The waterproof formula guarantees reliable protection while swimming
Nail Top Coat Glossy Top Coat 12 ml
- Product type: nail top coat
- Finish: glossy
- Purpose: manicure finishing layer, shine enhancement
Scalp Scrub “Famirel”, with Dead Sea Mud, Marula & Argan Oils 250 ml
Dual Phase Makeup “Famirel”, Remover with Dead Sea Minerals 200 ml
Facial Tonic “Famirel”, with Dead Sea Minerals, Sea Buckthorn Extract
Facial cleansing gel Famirel for problematic skin 200 ml
Strengthening conditioner for hair scales “PureLine” 250ml
Hair bleach conditioner “PureLine” Volume and strength 250 ml
Strengthening shampoo “Pure Line” 250 ml
Shampoo “Pure Line” Volume and Strength 250 ml
Strengthening Shampoo “Pure Line” 400 ml
- gently cleanses hair and scalp;
- suitable for caring for weakened hair;
- helps maintain a neat, well-groomed appearance;
- suitable for regular use.
Shampoo for Fine Hair PURE LINE “Volume & Strength” 400 ml
- gently cleanses hair and scalp;
- helps add volume to hair;
- supports the feeling of strength and density;
- does not weigh down fine hair.
Rosemary Essential Oil “911” 10 ml
Rosemary essential oil is claimed to help regenerate the skin, promote the reduction of scars and scar tissue, improve skin texture, and tone the skin. It is also said to have a strong anti-cellulite effect, reduce excessive activity of the sebaceous and sweat glands, stimulate hair growth, and help eliminate dandruff. In addition, it is believed to relieve nervous tension, enhance mental activity, and improve the senses of smell, hearing, and vision.
Rosemary essential oil is also attributed with the following properties: toning, mood-enhancing, stress-relieving, antiseptic, anti-inflammatory, wound-healing, antispasmodic, pain-relieving, decongestant, anti-rheumatic, warming, bronchodilating, expectorant, and insect-repellent.
Precautions:
- Do not use if you are allergic or hypersensitive to any of the ingredients.
- Do not use during pregnancy.
- Avoid use if you have hypertension, epilepsy, or a tendency to seizures.
- May increase the skin's sensitivity to sunlight; do not apply to the skin within 60 minutes before sun exposure.
Color Toner Mask for hair ELITAN (sachet 30 ml), No. 9.62 – Pearl Blonde
- Temporary toning without damaging the hair
- Gentle coloring: argan oil moisturizes and nourishes, while keratin strengthens the hair structure, preventing breakage
- An elegant cool pearl shade
- Adds shine and silkiness
- Washes out after up to 7 shampoos
- Suitable for natural and colored hair
- Covers up to 10% gray hair
- Ammonia-free and peroxide-free formula for gentle hair and scalp care, ideal even for sensitive skin
- Before use, carefully read the instructions and perform an allergy test.
- Apply the balm evenly and generously to clean, damp hair (30 ml for medium-length hair, 3-5 cm).
- Leave on for a duration based on the desired result (from 30 to 45 minutes).
- Rinse thoroughly with water.
- To maintain the color, repeat the toning process every 3-7 days.
- May cause a severe allergic reaction.
- Perform an allergy test 48 hours before use.
- Do not use if the scalp is sensitive, damaged, or irritated.
- Avoid contact with eyes. If contact occurs, rinse with water.
- Keep out of reach of children.
- Use protective gloves.
- Do not use for coloring eyebrows or eyelashes.
- For the best results, choose a shade closest to your natural hair color.
- Does not tone the hair darker than the shade indicated on the packaging.
- Do not mix different shades, do not dilute with other agents or water.
- Before toning bleached, highlighted, damaged, gray hair, or hair after a perm, it’s recommended to perform a preliminary color test.
- Incorrect exposure time on gray or bleached hair may result in unwanted shades.
- The color of the mask may differ from the shade on your hair after toning.
- Does not lighten hair. Does not wash off 100%. Does not wash off evenly.
- Toning results on uneven hair may be inconsistent.
- After washing out, some vibrant pigments may remain; to restore the color, repeat the toning process.
- If you lack experience in hair toning, consult a professional.
Color Toner Mask for hair ELITAN (sachet 30 ml), No. 9.38 – Vanilla Blonde
- Temporary toning without damaging the hair
- Gentle coloring: argan oil moisturizes and nourishes, while keratin strengthens the hair structure, preventing breakage
- A delicate vanilla-cream shade
- Adds shine and silkiness
- Washes out after up to 7 shampoos
- Suitable for natural and colored hair
- Covers up to 10% gray hair
- Ammonia-free and peroxide-free formula for gentle hair and scalp care, ideal even for sensitive skin
- Before use, carefully read the instructions and perform an allergy test.
- Apply the balm evenly and generously to clean, damp hair (30 ml for medium-length hair, 3-5 cm).
- Leave on for a duration based on the desired result (from 30 to 45 minutes).
- Rinse thoroughly with water.
- To maintain the color, repeat the toning process every 3-7 days.
- May cause a severe allergic reaction.
- Perform an allergy test 48 hours before use.
- Do not use if the scalp is sensitive, damaged, or irritated.
- Avoid contact with eyes. If contact occurs, rinse with water.
- Keep out of reach of children.
- Use protective gloves.
- Do not use for coloring eyebrows or eyelashes.
- For the best results, choose a shade closest to your natural hair color.
- Does not tone the hair darker than the shade indicated on the packaging.
- Do not mix different shades, do not dilute with other agents or water.
- Before toning bleached, highlighted, damaged, gray hair, or hair after a perm, it’s recommended to perform a preliminary color test.
- Incorrect exposure time on gray or bleached hair may result in unwanted shades.
- The color of the mask may differ from the shade on your hair after toning.
- Does not lighten hair. Does not wash off 100%. Does not wash off evenly.
- Toning results on uneven hair may be inconsistent.
- After washing out, some vibrant pigments may remain; to restore the color, repeat the toning process.
- If you lack experience in hair toning, consult a professional.
Color Toner Mask for hair ELITAN (sachet 30 ml), No. 9.28 – Arctic Blonde
- Temporary toning without damaging the hair
- Gentle coloring: argan oil moisturizes and nourishes, while keratin strengthens the hair structure, preventing breakage
- An elegant cool pearl shade
- Adds shine and silkiness
- Washes out after up to 7 shampoos
- Suitable for natural and colored hair
- Covers up to 10% gray hair
- Ammonia-free and peroxide-free formula for gentle hair and scalp care, ideal even for sensitive skin
- Before use, carefully read the instructions and perform an allergy test.
- Apply the balm evenly and generously to clean, damp hair (30 ml for medium-length hair, 3-5 cm).
- Leave on for a duration based on the desired result (from 30 to 45 minutes).
- Rinse thoroughly with water.
- To maintain the color, repeat the toning process every 3-7 days.
- May cause a severe allergic reaction.
- Perform an allergy test 48 hours before use.
- Do not use if the scalp is sensitive, damaged, or irritated.
- Avoid contact with eyes. If contact occurs, rinse with water.
- Keep out of reach of children.
- Use protective gloves.
- Do not use for coloring eyebrows or eyelashes.
- For the best results, choose a shade closest to your natural hair color.
- Does not tone the hair darker than the shade indicated on the packaging.
- Do not mix different shades, do not dilute with other agents or water.
- Before toning bleached, highlighted, damaged, gray hair, or hair after a perm, it’s recommended to perform a preliminary color test.
- Incorrect exposure time on gray or bleached hair may result in unwanted shades.
- The color of the mask may differ from the shade on your hair after toning.
- Does not lighten hair. Does not wash off 100%. Does not wash off evenly.
- Toning results on uneven hair may be inconsistent.
- After washing out, some vibrant pigments may remain; to restore the color, repeat the toning process.
- If you lack experience in hair toning, consult a professional.
Lip Balm “Barbie”, Strawberry 4 g
- regenerates the lips
- prevents cracking and irritation
- softens the lips
- leaves the lips soft and gentle
- has a beautiful aroma
Color Toner Mask for hair ELITAN (sachet 30 ml), No. 8.12 – Wild Lavender
Color Toner Mask for hair ELITAN (sachet 30 ml), No. 7.64 – Pink Pearl
Color Toner Mask for hair ELITAN (sachet 30 ml), No. 6.33 – Copper Titian
Color Toner Mask for hair ELITAN (sachet 30 ml), No. 6.07 – Light Brown
Color Toner Mask for hair “ELITAN (sachet 30 ml), No. 5.62” – Black Currant
Color Toner Mask for hair ELITAN (sachet 30 ml), No. 4.35 – Shining Ruby
Color Toner Mask for hair ELITAN (sachet 30 ml), No. 3.61 – Amethyst Elite
Color Toner Mask for hair ELITAN (sachet 30 ml), No. 3.45 – Dark Chocolate
Color Toner Mask for hair ELITAN (sachet 30 ml), No. 2.07 – Black Classic
Sun Block Cream FarmStay Hyaluronic UV SPF50+ 70g
Farmstay – Hyaluronic UV Shield Sun Block Cream – 70 g – a broad-spectrum sunscreen that protects the skin from UV damage while delivering deep hydration and barrier support. With its blend of humectants and soothing botanical extracts, this sun block cream offers daily protection and skincare benefits in one.
Product contains:
Hyaluronic Acid – draws in and retains moisture for plumper, well-hydrated skin.
Niacinamide – helps brighten dull skin, even tone, and improve texture.
Shea Butter & Botanical Extracts (Cica, Green Tea, Chamomile) – calm irritation, soothe the skin, and support barrier health.
UV Filters (Titanium Dioxide, Zinc Oxide, and chemical filters) – provide broad-spectrum protection from UVA and UVB rays.
Lightweight Cream Base – absorbs comfortably and layers well under makeup.
Product effects:
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shields the skin from UV-induced damage and photo-ageing,
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deeply hydrates and prevents moisture loss,
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improves the look of dull, tired skin with a brighter, smoother finish,
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calms and supports sensitive or stressed skin,
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leaves the skin comfortable, soft, and protected throughout the day.
Recommended for:
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all skin types needing daily sun protection combined with skincare,
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dry or dehydrated skin that requires hydration + SPF,
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skin that is sensitive, reddened, or barrier-compromised,
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users who wear makeup and want a protective base.
How to use:
Apply generously to the face (and neck) as the final step of your morning skincare routine.
Use approximately 15 minutes before sun exposure.
Reapply every 2 hours when exposed to direct sunlight or after sweating/swimming.
INC: Water, Titanium Dioxide /Triethoxycaprylylsilane , Ethylhexyl Methoxycinnamate, Zinc Oixde, Mineral Oil, Paraffinum Liquidum , Cyclomethicone, Butyl Methoxydibenzoylmethane , Caprylic/Capric Triglyceride, Butylene Glycol, Niacinamide, Propylene Glycol, Glycerine, Cetyl PEG/PPG-10/1 Dimethicone , Sorbitan Sesquioleate, Butyrospermum Parkii (Shea) Butter , Sodium Chloride , Bees Wax, Sodium Hyaluronate, Microcrystalline Wax , Hamamelis Virginiana (Witch Hazel) Extract, Chamomilla Recutita (Matricaria) Extract , Camellia Sinensis Seed Extract, Camellia Sinensis Leaf Extract , Centella Asiatica Extract, Rosa Centifolia Flower Water, Collagen Extract , Snail Secretion Filtrate, Propylparaben, Methylparaben, Adenosine, CI 77491, CI 77492, CI 77499, Fragrance.
Sea Salt Texturizing Hair Spray “Joanna Styling Effect” 150 ml
The spray adds texture to the hair and creates a natural beach waves effect. Its lightweight formula is designed for quick styling without weighing the hair down or leaving it stiff. It enhances natural curls, adds volume at the roots, and creates an effortless, relaxed look.
Ideal for straight, wavy, and slightly curly hair, it accentuates the hair's natural shape while providing a matte-satin finish inspired by the effect of sea breeze and saltwater.
The spray makes it easy to restyle your hair throughout the day—simply scrunch your hair gently with your hands to refresh your beach waves. It does not leave the hair sticky, does not leave visible residue, and brushes out easily.
Perfect for everyday use as well as special occasions when you want to create a stylish hairstyle quickly without using a hair dryer. The convenient 150 ml bottle is ideal for travel or carrying in your handbag.
Works effectively on both dry and slightly damp hair. This easy-to-use styling product helps you achieve fashionable beach waves in just a few minutes, even if you have no professional styling experience. Use it whenever you want effortless beach waves, no matter the season.
Benefits of Joanna Sea Salt Spray:
Instantly adds texture and creates a natural beach hair effect. Makes hair look fuller, more manageable, and easier to style. Enhances natural curls and waves without making the hair stiff or crunchy. Adds lightweight root lift and natural-looking volume. Provides a natural matte-satin finish. Does not weigh hair down or make it sticky. Allows you to easily refresh your hairstyle throughout the day. Ingredients: Aqua, VP/VA Copolymer, Sodium Chloride, Propanediol, PEG-12 Dimethicone, Laureth-10, Cetrimonium Chloride, Isopropyl Alcohol, Panthenol, Parfum, Alpha-Isomethyl Ionone, Citral, Citronellol, Coumarin, Hexyl Cinnamal, Limonene, Linalool, Phenoxyethanol, Caprylyl Glycol, Cl 19140.Mask ESHUMI Vitamin Repair Glutathione 23ml
Meet the ESHUMI Vitamin Repair Glutathione Mask — a sheet mask that works like a vitamin cocktail for your skin! Thanks to the combination of glutathione, vitamins C and E, and a B-complex, the mask intensely hydrates, smooths, and revitalizes the complexion, delivering a healthy glow after just one application. It’s the perfect choice for tired, dull, lackluster skin — refreshing like a quick skin reset. Ideal as an express treatment before an important event and as part of a regular anti-aging routine.
Glutathione — a powerful antioxidant and a guardian of youthful-looking skinGlutathione, often called the “molecule of youth,” is one of the most potent antioxidants, effectively protecting the skin against free radicals and oxidative stress. It brightens discoloration, evens out skin tone, and supports the skin’s natural regenerative processes. Combined with vitamins, it illuminates the skin, restores vitality, and makes it look fresh and radiant every day.
ESHUMI Vitamin Repair Glutathione Mask contains, among others:- allantoin (Allantoin) – soothes irritation, supports regeneration, and moisturizes the skin
- betaine (Betaine) – protects against dryness, increases softness and elasticity
- sea buckthorn (Hippophae Rhamnoides Fruit Extract) – rich in vitamin C and carotenoids, strongly brightens and acts as an antioxidant
- hyaluronic acid (Sodium Hyaluronate) – intensely hydrates and improves skin firmness
- trehalose (Trehalose) – provides anti-aging benefits, protects cells from oxidative stress and water loss
- glutathione (Glutathione) – a powerful antioxidant, brightens and evens skin tone
- panthenol (Panthenol) – soothes, regenerates, and speeds the healing of irritation
- vitamin C (Sodium Ascorbyl Phosphate) – brightens discoloration, improves tone, and supports collagen production
- vitamin E (Tocopheryl Acetate) – offers antioxidant protection and helps prevent signs of aging
- biotin (Biotin) – improves skin condition, supports cellular metabolism
- folic acid (Folic Acid) – supports cellular regeneration and skin renewal
- vitamin B6 (Pyridoxine) – regulates the skin’s metabolic processes, soothes inflammation
- vitamin A (Retinyl Palmitate) – stimulates cell turnover, reduces wrinkles, and improves skin texture
- thiamine (Thiamine HCl) – supports skin nourishment and protects against free radicals
- vitamin B12 (Cyanocobalamin) – revitalizes and gives the skin a healthy glow
Intensive Moisture Foot Cream “Farmstay” Lemon 100g
Lemon, rich in vitamin C, not only provides tired feet with an incredible feeling of comfort but also, thanks to its fresh citrus aroma, boosts mood, energizes, and brings a sense of joy and positivity.
The foot cream contains natural lemon extract, which effectively tones the skin, improves metabolic processes, and supports the condition of blood vessels. It has strong antibacterial properties, helps disinfect the skin, and reduces inflammation.
The cream instantly moisturizes the skin, provides deep nourishing care, softens rough areas, and makes the heels smooth and soft. It also helps relieve fatigue and heaviness, giving the feet a feeling of relaxation.
Suitable for all skin types.
How to use:
Apply the cream to clean, dry skin of the feet and massage gently until fully absorbed.
Ceramic hair styling brush 46 mm “Donegal” 1281
Ceramic hair styling brush 46 mm (1281)Ceramic hair styling brush of each type. The brush has ventilated holes that allow you to model your hair with warm air from the dryer and a retractable plastic hairstyle needle that allows you to conveniently and precisely separate your hair bands. Nylon needles are resistant to high temperature and do not deform. The brush provides a long-lasting effect of curved, smooth and shiny hair. Dimension: length 26 cm, diameter 46/ 42 mm.
Type: Modeling brushes Implementation: Plastic
Brush “Donegal” 1143 “Curler” 23cm
The modern market offers a wide range of combs designed for different hair types and various styling needs. The Polish brand Donegal offers an excellent round brush that not only helps detangle hair but also adds extra volume and helps create a beautiful hairstyle.
Features of the Donegal round brush with plastic bristles:
- made of high-quality and durable plastic;
- the round shape is ideal for creating root volume and soft curls along the entire length of the hair;
- heat-resistant and easily withstands blow-drying;
- bristle tips are rounded and do not scratch the scalp;
- length 23 cm, diameter 4 cm.
Used for hair styling. The brush helps shape and style the hair.
Sugar Scrub “Fresh Juice Chocolate and Marzipan” 225ml
This exceptional product is designed to care for rough, dry, and less elastic skin, helping restore its healthy and attractive appearance. As a sugar scrub, it effectively removes dead skin cells, stimulates skin renewal, and provides gentle nourishment.
It features a delightful fragrance with notes of chocolate and marzipan, which instantly lifts the mood and helps eliminate negative emotions. The scrub has a thick brown texture with cane sugar crystals that create an effective exfoliating action. Its formula is enriched with cocoa bean extract as well as shea, cocoa, and almond oils, ensuring deep hydration, softness, nourishment, and skin restoration.
After use, the skin becomes noticeably smoother and softer. With regular application, the scrub improves overall skin condition, replenishing moisture and vitamins while enhancing elasticity and firmness.
How to use:
Apply to clean skin using gentle circular massage movements. Rinse thoroughly with water. Use 1–2 times per week.
